Internal Tool

Ticket & Chat System

Ticket & Chat System

Design Rightway internal tool to allow more flexible ticket creation, boosting efficiency by 157%.

Category

Category

Category

B2E

B2E

B2E

Company

Company

Company

Rightway Healthcare

Rightway Healthcare

Rightway Healthcare

Year

Year

Year

Q4, 2024

Q4, 2024

Q4, 2024

Project overview

Reimagine healthcare navigation workflows by decoupling rigid 1-1 ticket and chat relationships to enhance both operational efficiency and the consumer experience.

Solution 1

Enable Health Guides to add team members to conversations and easily route different health topics into focused chat threads.


Web design

Web design

Solution 2

Streamline ticket creation by allowing Health Guides to generate tickets from individual messages, with AI assistance for ticket type categorization, reply optimization, and translation.

Problem

High chat volume vs. critically low operational efficiency.

High chat volume vs. critically low operational efficiency.

Rightway is a B2B2C healthcare navigation platform.

Rightway is a B2B2C healthcare navigation platform.

Rightway is a B2B2C healthcare navigation platform.

Members can chat with Health Guides for healthcare requests such as finding a doctor, disputing a bill, getting a prescription, and more.

Members can chat with Health Guides for healthcare requests such as finding a doctor, disputing a bill, getting a prescription, and more.

Members can chat with Health Guides for healthcare requests such as finding a doctor, disputing a bill, getting a prescription, and more.

Why this happened?

Rigid 1:1 relationship between tickets and chats. When ticket closes, chat automatically closes. No ability to track multiple issues within one conversation

Strategy Decision

To improve flexibility, we decided to decouple tickets from chats.

Here comes design challenge:

How might we enable Health Guides to manage requests easily in the new chat system?

How might we enable Health Guides to manage requests easily in the new chat system?

Design Process

Explore design options for more flexible tickets creation.

Iteration

Add a slide-out drawer to preview details before opening the full ticket.

Edge Case

What should Health Guides do if a member sends the request in the wrong place?

We can't prevent human error. How to create a simple way to route messages into a new chat?

Protoyping with V0.dev, but we can't take AI's idea blindly.

Implement subscriber functionality and message-level routing.

Enable Health Guides to add 'subscribers' (teammates within the same pod) into chats for enhanced visibility and collaboration, while also allowing individual messages to be moved between conversations. This design also ensures continuity of care when coverage is needed during PTO, which is a big pain point during the early interview session.

AI-powered Improvement

How can we leverage AI to improve efficiency further more?

Introduce automated ticket creation and AI-powered response assistance.

After reconsidering how AI could best support our workflow, I designed a system where AI suggests ticket subjects based on selected messages during ticket creation. This approach maintains Health Guide control while streamlining the process. Additionally, since we serve many Spanish-speaking members, I included a quick translation feature that enables Health Guides to communicate seamlessly in Spanish.

Impact

+157% operational efficiency & member satisfaction enhancement

+157% operational efficiency & member satisfaction enhancement

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